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Italy to give consumers 20% off for shopping plastic-free

Italy is planning a 20 per cent discount on supermarket products sold loose in a pioneering attempt to slash the thousands of tonnes of plastic clogging its shores and landfill.

The scheme is designed to push shops into selling detergent, rice, flour and hundreds of other items from dispensers, with customers filling their own bags and paying by weight.

“We have not heard of any other country offering this kind of discount on unpackaged products but it’s becoming increasingly crucial to prompt shoppers to demand products free from plastic wrapping,” a spokeswoman for Italy’s environment ministry said.

Italy discards 2.2 million tonnes of plastic wrapping a year, most of it from food and drink products, and in 2016 only 44 per cent was recycled, according…

Report - Times of London


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